Exhibition of film

The exhibitor sells the experience of the film.

e.g.
3D
Offers e.g. free popcorn
High definition
Big screen and surround sound
dark so no distractions

1. Why is digital exhibition important for the development of the film industry?

Because it only costs one tenth of the current reels and prints format of film distribution, it would mean that film producers could spend more of their budget on sending their films to more and more territories than they can currently. This means more people will see the film, and especially for the smaller films, it means they will get more money back from ticket sales and various other things.

2. The UK film council want to make non- mainstream films accessible in 3 days, what are they?

improvements access- 240 digital screens is showing non-mainstream films in the UK.
Raising awareness- prints and advertising fund provides £4 million every year to help promote films.
Increasing information- www.findanyfilm.com, can buy, rent or download lots of films.

3. The differnces between Mainstream and independant are the mainstream films have bigger audiences than independant, because they spend a lot more on advertising and promoting their films, so they reach a bigger audience and more people go to see the film.

4. What new technologies are exhibitors currently having to take into account, Consider technologies used in the cinemas and technology that can be used at home.

They are having to consider things like the arrival of digital distribution, which means they can export their films in a faster cheaper way, Also, in peoples homes they are having to cater for things such the arrival of Bluray, and high definition tvs, which means that the format of the film has to change to match these technologies. Also, producers can re-release older classic films, like all the Disney films, which have been digitally remastered, which means they can be sold all over again without creating any new films.

The recession is making box office takings go higher, because cinemas are cheap entertainment and it is a form of entertainment.

Monopolization is when one film company dominates everything. No cinema has achieved monopolization.

BBFC stand for British Board Of Film Council.
BFI stands for British Film Institute.
The BFI make decisions about films e.g. ratings, banning films.
Catergory A- totally British e.g. 'This is England'/ 'Dead mans shoes'.
Catergory B- Majority British but invested by foreigners.
Catergory C- British film, foreign but not US invesment.
Catergory D- Made in UK, US investment e.g. 'Hot Fuzz'.
Catergory E- American film, some British investment e.g. 'James Bond, Quantim of Solace'.